December 28, 2006
AMA PRO RACING AND DFY SPORTS EXTEND MERCHANDISE PARTNERSHIP
PICKERINGTON, Ohio (Dec. 28, 2006)
The American Motorcyclist Association (AMA) and AMA Pro Racing have announced an extension to their long term relationship with DFY Sports retaining the company as its exclusive merchandise partner.
DFY Sports, based in Rock Hill, S.C., is the sole supplier of AMA Pro Racing-branded merchandise online and at over 50 AMA Flat Track, Prostar, Hillclimb, Supermoto, Superbike and Motocross events annually. The company markets its products through proprietary track-side vending units consisting of merchandise rigs and kiosks.
“We’re glad to extend this relationship with DFY Sports and to be able to continue offering fans of AMA Championship Racing a large selection of quality products,” said AMA CEO Patti DiPietro.
DFY representative Scott Clyburn added: “DFY Sports has a proven track record in licensed merchandise sales both online and at events. We’re pleased that our company and the AMA will continue this mutually beneficial relationship.”
More information about DFY Sports can be found at www.dfysports.com.
About AMA Pro Racing
AMA Pro Racing is the leading sanctioning body for motorcycle sport in the United States. Its properties include the Amp’d Mobile AMA Supercross Series, the AMA Toyota Motocross Championship presented by FMF, the AMA Superbike Championship presented by Parts Unlimited, the AMA Ford Quality Checked Flat Track Championship and the AMA Supermoto Championship. For more information about AMA Pro Racing, visit www.amaproracing.com. Accredited media outlets can also access AMA Pro Racing's online Press Room at www.amaproracing.com/pressroom.
Posted to Motorsports Industry News by Motorsports Journal « Go Back
